Yili regards quality as life, devotes itself to producing 100% safe and 100% healthy dairy products, upgrades its quality management strategy to "quality leading 3210 strategy", focuses on "the best quality in the world", continuously upgrades the global quality management system, penetrates strict quality control standards into the global industrial chain, and ensures zero food safety incidents.
In the development process, Yili has always adhered to the two wheels of "internationalization" and "innovation", adhered to the two fundamentals of "quality" and "responsibility", and won the high trust of consumers with diversified products of high quality, high-tech content and high added value. Every day, more than 100 million Yili products reach consumers. Every year, nearly 1.1 billion Chinese consumers enjoy the nutritious and delicious Yili products.